Applus+ around the world
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Applus+ DIVISIONS
Energy & Industry Division
Industrial and environmental inspection, vendor inspection, technical assistance, non-destructive testing (NDT) and technical staffing for all type of industries.
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Laboratories Division
Multidisciplinary laboratories.Testing and engineering for product development. Conformity testing and product certification. SYSTEMS CERTIFICATION.
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Automotive Division
Statutory vehicle inspection services and emission & gas testing solutions worldwide.
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IDIADA Division
Design, engineering, testing and homologation services for the automotive industry worldwide.
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Press releases

Go-kart Cup 2018 strengthens ties with customers

28/09/2018
The Applus+ Automotive Division in Denmark has established a nationwide Go-kart tournament, in cooperation with former racing world champion, Thorkild Thyrring.
This is the first B2B initiative of its kind in Denmark and highlights the unique ability of Applus+ to operate at both national and local level.

The tournament gives local team leaders, inspectors and management the opportunity to meet clients face-to-face. This approach strengthens Applus+ relationships with its clients, making it less vulnerable to potential poaching from competitors.   

The Go-kart Cup is solely for Applus+ clients. To date, it has taken place in seven cities and has been a sold-out success each time.  

Applus+ demonstrates its commitment as a business partner to its clients by spending time with them both within and outside the work environment. Events like this provide opportunities to enjoy the lighter side of the car industry together.

This type of initiative increases clients’ satisfaction and reinforces their loyalty, as well as differentiating Applus+ from its competitors in the marketplace.

For more information please contact Francisco Calderón fcalderon@kreab.com Tel.:+34654642160
 
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